What is a keyword?

on Oct 01 in Search Engine Optimization, Web Design, Web Promotion

A keyword is primary thought or concept regarding the content of a web site. Although we often make reference to a keyword, in reality a keyword is a phrase of between two and four words. If you have ever done a web search for something, especially something common, you will see that the search results can be in the thousands or even in the millions. Your search results will potentially include sites from all over the world, with a variety of information ranging from educational to sales oriented.

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Internet Marketing

on Sep 29 in Marketing, Search Engine Optimization, Web Design, Web Promotion

We’ve all heard the the internet is the way of the future. What many don’t realize is that the future is now. Marketing your business online is gaining support versus traditional methods of advertising. Marketing on the internet takes on a variety of methods. From a simple web site that gives some information about your business, such as hours of operation, interactive maps to help people locate your business and some additional information about who you are and the products or services offered by your company. Some business wish to expand their existing business by adding e-commerce and selling their products online. While others, such as a service oriented businesses want to describe what they do, how they do it and accept applications for appointment or basic quotes for services.

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